Album advert

This is an advert for a digipak on a billboard for the artist Madonna.
It uses bright colours in order to catch a passer's eye. This is effective because it is more likely that a person will see it and read it if it is eye catching.

It features a large image of Madonna filling the backgroud; this allows viewers to associate the advert to the artists album.
The image also uses bright colours, such as the eye makeup, the lipstick and even the hair. By doing this it almost makes the advert look like a cartoon.
This could signify that the album is trying to reach out to a younger audience as Madonna is already a popular star with older audiences.

The whole image has very faint writing which can just be seen, making the image look like it is made up of old newspaper strips.
This makes the advert have an old fashioned look, which contrasts with the bright use of colours.

The writing cannot be clearly seen which suggests it could be anything, however it may be lyrics to some of Madonna's songs.

The use of light blue, pink and yellow suggest that it is made to appeal to a female audience rather then a male.

The advert features the name of the artist and the album. This again is making clear to the audience both the artist and album.

The bottom of the advert features information of what the digipak includes and some of Madonna's most popular songs.
This is done to draw in readers and make them want to buy the album.